Wins
First up, the collaboration between teams has become far stronger than it was when they were using Sketch.
Sketch did provide a good cloud-based working environment but the UI design team found the UX team and developers were not utilising this effectively to make the most of it. Now there seems to be a more seamless process in bringing all members up to speed with the latest design and providing development teams greater transparency on design changes.
Darren, our Head of UI states:
Using Figma, the practice of collaboration has been flipped on its head and then accelerated. We now have a platform which provides clarity, transparency & communication between departments & with our clients.
One of the biggest shifts for the team was embracing a ‘design system’ approach to all our web projects. Traditionally, the rollout of interfaces for websites required many hours of producing all of the pages. Now, we are planning smarter with our projects and leveraging Figma’s clever ‘component’ features which can allow for reusable elements to be designed once and these to be used across multiple pages. In turn, this has the potential to drastically improve efficiencies in design time, addressing feedback, and handover to development teams.
Bringing beautiful interfaces to life with interactive hovers, clicks, and swipes can win over clients and excite audiences. The smart prototyping options within Figma have elevated our designs into more exciting and immersive experiences.
Sam, our resident digital designer, says
As an animator, having spent years re-building static designs in After Effects. Gaining the ability to directly transfer layered compositions using Figma’s prototyping features has been a huge improvement to our process. This has allowed me to not only speed up my process, but also increase the scope of what I can achieve creatively.
This has, by far, brought the team up to another level where sign-offs with clients are quicker and hand-overs to development teams are a lot smoother.
And finally, the process of gathering client feedback has become super easy as it allows clients and users to directly annotate feedback onto wireframes and interfaces to help provide clarity and context as to what the feedback is addressing.